Drive shopper engagement, personalization, and revenue with interactive quizzes

Help shoppers quickly find the right products, buy with confidence, and enjoy increasingly personalized experiences every time they come back — thanks to guided selling provided by Constructor’s product recommendation quizzes.

Convert quiz users at a higher rate

See how engaged users boost CVR up to 20% for enterprise ecommerce brands

Build stronger customer relationships that boost your bottom line via tailored product recommendation quizzes. Use the power of ecommerce AI, high-value user response data, and behavioral insights to personalize and optimize the multi-channel shopping experience.

Capabilities

Quiz Builder

  • Design your quiz content, text, images, and flow — including logic — without developer support
  • Improve shopper engagement and completion rate by asking questions in multiple formats
  • Validate quiz experiences before they go live in your in-dashboard preview
  • Maximize reach and engagement of quizzes by using them in homepage banners, exit-intent popups, relevant product pages, and more
  • Tailor questions based on previous answers using conditional logic, ensuring more personalized, accurate product recommendations and boosted conversions

Reduce time to purchase across your entire website

  • Increase AOV by leveraging each product recommendation quiz as an opportunity to suggest complementary items
  • Empower customers to make faster purchase decisions and complete their transaction
  • Show shoppers why they see recommended products with transparent quiz results

Get high quality data from every customer who engages

  • Source the data that fuels conversions directly from quiz interactions
  • Create increasingly personalized shopper experiences using voluntarily provided zero-party data
  • Understand quiz performance and optimization opportunities with robust, merchandiser-friendly analytics
  • Tailor marketing efforts more effectively and enhance customer experience by collecting zero-party data

Blend on- and offsite discovery to improve conversions from Quizzes

  • Increase conversions by using quizzes as an entry point or upsell across any of your sales and social media channels
  • Feed cross-channel marketing strategies, such as lead capture by asking for an email address at the end of the quiz
  • Apply quiz results to multiple use cases, like personalized home pages or landing pages, thanks to Quizzes working seamlessly across Constructor’s holistic suite of tools

Features

Get a competitive edge with product recommendation quiz solutions designed specifically for enterprise ecommerce

  • Variety of Question Formats
  • Conditional Rules
  • Enriches Clickstream Data
  • Clean Data Collection
  • Branching Logic
  • API-Driven Results
  • Response-Based User Segmentation
  • Best-in-Breed Customer Success

Customer Stories

See how Constructor helped Rugs Direct increase AOV by 16.5%

“AI is inherent in the foundation of Constructor’s technology and they demonstrated they could align their tool with the KPIs that I cared about. The Constructor team has a forward-thinking product, and they continue to deliver impressive customer service.”
Sharon Gautschi
Chief Merchandising Officer, Rugs Direct & Lightopia

“What we loved about Constructor was the fact that it’s built on true glassbox AI."

“Constructor's AI will merchandise our product catalog and our product categories for us, and will do it in a way that helps us to understand why it’s made the choices it's made, gives our human beings the opportunity to intervene when we think there’s a real need, all while creating an ecosystem where we can work with Constructor to challenge the algorithm and continue to tweak and evolve it.”
Paul Hornby
Digital Customer Experience Director, The Very Group

Our Solution

Product Recommendation Quizzes works seamlessly across Constructor's holistic suite of tools

Our powerful Quizzes solution is part of Constructor’s holistic suite of products that were purpose-built from the ground up to drive more revenue for enterprise ecommerce.

Search is anchored on a constant user feedback loop derived from your shoppers’ unique Clickstream data, and augmented by the latest in NLP, transformers, and LLMs.

Our Suite

A fully integrated suite of ecommerce search and product discovery solutions

  • Search: Generate customer-first, AI-powered ecommerce search results that increase critical revenue metrics.
  • Browse: Provide personalized, optimized shopping experiences for every customer on every category page.
  • AI Shopping Agent: Educate customers and help them find products with engaging, conversational AI blended with 1:1 personalization.
  • AI Product Insights Agent: Deliver instant answers to customers' final product questions directly on your Product Detail Pages (PDPs).
  • Merchant Intelligence Agent: Enable teams to get direct, contextual answers to questions about dashboard results, as well as suggestions to improve performance.
  • Recommendations: Complement the shopping experience with the right recommendations for each customer at exactly the right time.
  • Collections: Automatically organize products into themed, AI-powered, personalized landing pages to create a shopping experience that sparks joy — and ROI.
  • Quizzes: Drive more revenue and build stronger relationships based on information your customers want you to know.
  • Attribute Enrichment: Kick manual work aside and enrich the product and category attributes your customers need to find the products they love.
  • B2B Solutions: Tackle complex products, large catalogs, and dynamic pricing at the speed of B2B enterprise — all while maximizing your profit margin.
  • Retail Media: Show the optimal mix of sponsored listings that drive revenue without harming your brand.
  • Cross-Channel and Offsite Discovery: Provide a connected omnichannel discovery experience across both digital and physical touchpoints.