# ECOMMERCE MERCHANT CONTROLS & INTELLIGENCE SUITE

## Get the ecommerce merchandising controls and insights you need to make high-impact changes that drive revenue

Constructor’s Merchant Controls and Intelligence suite combines advanced predictive analytics with A/B testing capabilities — so your merchandisers can save time and strategically optimize for better business results.

## What We Do

### Surface key insights where they're most useful for decision-making

### Constructor gives merchandisers the tools they need to test, iterate, and optimize at speed

With unique features like Rule Performance, merchandisers automatically get granular, directional feedback on their work — even on rules they institute on pages lacking data.

### Capabilities

#### Guided Experiments

#### Impactful Changes

#### Advanced Searchandising

### Make A/B testing and optimizing a breeze

- Answer your most pressing optimization questions, and let AI suggest the best actions to take in response

- Test your hypotheses and make informed business decisions with data you can trust

- Conclusively determine whether an experience is driving better or worse results without sifting through mountains of data

- Get a guided A/B testing experience with recommendations on when to stop or continue a test

### Help merchandisers understand the effects of their work

- Enable merchandisers to apply their knowledge alongside AI to see how their changes impact business KPIs

- Pinpoint lost revenue opportunities and make high-converting changes in seconds

- Compare manual rule performance with AI-predicted rankings

### Go beyond basic boosting, burying, and slotting to create more effective campaigns

- Boost products for certain categories or search terms to ensure they get increased exposure

- Efficiently create campaign-based rules for multiple queries, categories, or facets at the same time

- Show multiple product variations to fill up space on empty product pages

- Get more flexibility over campaign-based rule creation to improve product discoverability, optimize cross-channel performance, and align results with business objectives

## Features

### Get a competitive edge with ecommerce merchant controls and analytics designed specifically for enterprise ecommerce

- Trend Reports

- A/B Testing

- KPI Dashboard

- AI-Driven Predictive Analytics

- Search Refinements

- Product Catalog Management

- Synonyms

- User Journey Reports

## Ebook

### Take an in-depth look at Constructor’s search and browsing features.

Learn how our AI technology complements your own merchandising expertise to save hours of time and drive revenue.

### Grab your guide to learn:

- How we ensure comprehensive product discovery across your website

- How clickstream data, transformers, and LLMs improve search results

- How our Merchant Intelligence guides the A/B testing experience

## Our Solution

### Ecommerce Merchant Controls & Intelligence work seamlessly across Constructor's holistic suite of tools

Our powerful Merchant Controls & Intelligence are part of Constructor’s holistic suite of products that were purpose-built from the ground up to drive more revenue for enterprise ecommerce.

Merchant Controls & Intelligence are anchored on a constant user feedback loop derived from your shoppers’ unique Clickstream data, and augmented by the latest in NLP, transformers, and LLMs.

## Our Suite

### A fully integrated suite of ecommerce search and product discovery solutions

#### Search

Generate customer-first, AI-powered ecommerce search results that increase critical revenue metrics.

#### Browse

Provide personalized, optimized shopping experiences for every customer on every category page.

#### AI Shopping Agent

Educate customers and help them find products with engaging, conversational AI blended with 1:1 personalization.

#### AI Product Insights Agent

Deliver instant answers to customers' final product questions directly on your Product Detail Pages (PDPs).

#### Merchant Intelligence Agent

Enables teams to get direct, contextual answers to questions about dashboard results, as well as suggestions to improve performance.

#### Recommendations

Complement the shopping experience with the right recommendations for each customer at exactly the right time.

#### Collections

Automatically organize products into themed, AI-powered, personalized landing pages to create a shopping experience that sparks joy — and ROI.

#### Quizzes

Drive more revenue and build stronger relationships based on information your customers want you to know.

#### Attribute Enrichment

Kick manual work aside and enrich the product and category attributes your customers need to find the products they love.

#### B2B Solutions

Tackle complex products, large catalogs, and dynamic pricing at the speed of B2B enterprise — all while maximizing your profit margin.

#### Retail Media

Show the optimal mix of sponsored listings that drive revenue without harming your brand.

#### Cross-Channel and Offsite Discovery

Provide a connected omnichannel discovery experience across both digital and physical touchpoints.